AXIONARI
Pre-Seed · 2026

Every guest
remembered.

Axionari turns customer conversations into persistent memory that understands, acts, and learns.

Pre-Seed · Raising $650K
18 months · Commercial proof
02 · The problem

Businesses record transactions.
They lose conversations.

They know — what happened.
POS
Reservations
CRM
PMS
Payments
They lose — why.
Preferences · Intent · Requests · Friction · Opportunities
“It’s our anniversary.”
“We loved the room last time.”
“Do you have somewhere quieter?”
The richest customer data disappears the moment the conversation ends.
03 · The insight

What if every conversation made the business smarter?

ListenConversation enters.
UnderstandWho · context · intent.
ActRecommends · reserves · orders.
LearnThe outcome returns.
Axionari intelligence
Memory compounds
Models change. Permitted memory and measured outcomes can compound. The advantage is earned through useful, reliable customer workflows.
04 · The products

Start with restaurants. Just say what you want.

“Dinner for four. Nothing too heavy. One vegetarian. And somewhere outside around 8.”

4 guestsLight dinner1 vegetarianOutdoor8 PM
Recommendation ✓Reservation ✓

Restaurant Companion is the wedge. What compounds is the company.

Guest journey
Discover · Book · Arrive · Stay · Depart · Return
L1
Guest-facing
Booking · Messaging · Digital key · Loyalty
L2
Systems of record
PMS · POS · CRS · CRM · Payments
L3–4
Axionari
Guest memory · Intent · Coordination · Revenue
L6
Restaurant Companion · product built
See it work

Watch a Companion host a guest.

A guided product demonstration, recorded from the interface. Sample property and guest data.

Every surface

One conversation. Every screen in the guest’s world.

Restaurant Companion is built. Hotel Companion is approximately 95% developed. Two products, one platform direction.

MARAZUL.COM/BOOK 0% COMMISSION
Ocean-View Suite
$250 · night — $71 less than the OTA
Private terrace · 2 nights left in March
Book direct
LAPTOP & WEB · BOOKS BEFORE THEY ARRIVE
MARAZUL
Best cenote near here?
Cenote Oxman
Rope swing · glass-clear blue
Book a taxi Directions
LISTENING — JUST KEEP TALKING
IN-ROOM TABLET · THE ANSWER IS A PICTURE
MARAZUL
Best spot for sunset cocktails?
IN TOWN · GOLDEN HOUR 6:48
Cielo Rooftop
a mezcal list the hotel bar can’t match
Leave by 6:15 for the light — back in time for your 8:00 table.
Taxi at 6:15 More spots
Ask anything… ↑
SMARTPHONE · CONCIERGE THAT BOOKS
20 min
SPA IXCHEL
WATCH
GOOD AFTERNOON · SUITE 214
Welcome, Maya
Your terrace faces the sunset · golden hour 6:48
IN-ROOM DISPLAY · GREETS ON ARRIVAL
VOICE ONLY · DESCRIBED ALOUD

Five screens. One intended experience. Continuity, by design.

Voice Lab · ≈95% built
Our internal test bench measures voice quality, latency, task success and cost. Better product decisions today; a possible commercial product later.

Hospitality remembers.
Technology should too.

06 · The operating layer

The guest experience creates the signal. The operating layer turns it into accountable action.

Copilots propose revenue opportunities from permitted guest context. Companion Control governs approval and execution. The goal: more revenue for customers, with measurable outcomes.

01 · GUEST SURFACECONSENTED SIGNALS
“Terrace if possible. One vegetarian.”
Perfect. I have taken that into account.
TERRACEVEGETARIAN8 PM

A restaurant-branded Companion makes the conversation useful without asking the guest for an account or an extra flow.

02 · IDENTITY LAYERCONTINUITY
AX
ANONYMOUS→KNOWN→VERIFIED

Context is strengthened only when the guest gives it naturally.

PERMISSIONED · CONFIDENCE-BASED · SAFE MATCHING
03 · COMPANION CONTROLPILOT GATE
WHAT CHANGEDREVIEW

An opportunity is detected. The operator sees the evidence before it acts.

PROPOSED ACTION

Test a contextual pairing for eligible orders.

REQUIRES APPROVAL
CONTROL / TREATMENT · REVERSIBLE
BUILT TODAYIdentity, operator workspaces and controlled-action foundations. Integrated execution is a pilot acceptance gate.
WHAT CAN COMPOUNDTrusted workflows, permitted context and proven customer outcomes can build defensibility. Pilots must prove the value.
07 · Why now

The interface is changing. The opportunity is now.

Voice, reasoning, action and memory are converging.

01ConversationNatural voice interfaces now work.
02ReasoningModels can understand context and intent.
03ActionAI can interact with operational systems.
04MemoryEvery interaction can become persistent intelligence.

Conversation is becoming an interface to the physical world.

$47.5B
Global voice-agent market forecast, 2034 · from $2.4B in 2024
34.8%
Forecast annual category growth · Market.us
40%
Enterprise apps forecast to include task-specific agents by end-2026 · Gartner
Category forecasts, not Axionari TAM or achieved adoption. Sources: Market.us · Gartner, August 2025.
08 · The platform

One memory layer.
Multiple Companions.

Restaurant Companion is built. Hotel Companion is approximately 95% developed. Both advance a common identity, governance and learning architecture.

The platformCompanion OS
Conversation intelligenceIdentity & persistent contextGoverned business knowledgeStaff-approved actionsOutcome learning
● Now
Restaurants
Restaurant Companion, built
◐ Next
Hotels
Hotel Companion, ≈95% developed
→ Later
Resorts · Cruises · Clubs
The same layer, new venues
◇ Horizon
Every enterprise
A live model of its own reality
Two products to prove. Separate implementations today, one platform direction. More verticals later.

The opportunity is operational. We have relationships to prove it.

09 · Competition

Axionari connects the conversation, the approved action and the outcome.

Memory and coordination AXIONARI Conversational automation Slang AI · ConverseNow · Kea HiJiffy · Asksuite · Quicktext Transactions and workflows Toast · Olo · OpenTable Parrot ° · Fudo ° · Cluvi ° · Hostie ° Mews · Cloudbeds · Canary CRM and guest data Revinate SevenRooms — acquired by DoorDash, 2025 Operations Actabl · ALICE Restaurant Hotel One owner
Axionari target scope Connect through — do not replace ° Latin America–native
Qualitative positioning; capabilities overlap. The full operating layer remains a thesis to validate. SevenRooms remains active after DoorDash’s June 2025 acquisition. Slang AI’s February 2026 financing: $28M equity + $8M debt.
10 · Go-to-market

Land. Prove. Expand.

LAND — nowRestaurants first. Boutique hotels alongside.
PROVEPaid pilots → measured outcomes → standard subscriptions.
EXPANDMore locations, paid Copilots and increasingly self-service onboarding.
1 location → group → portfolio → platform Annual SaaS — per location → multi-location → enterprise.

242 potential locations: 205 restaurants and 37 hotels across 11 groups. Closest: Eureka Restaurant Group and Grupo Carolo. Hotel conversations: Ahau Tulum and Namron; founder access at Grupo Habita. Relationships, not contracted revenue.

Access gets us in the room. Product quality earns the pilot.

11 · Team

Operators with access. Engineering with depth.

Operators who open the doors — with the systems, capital and engineering to deliver behind them.

Eduardo Vertiz
Eduardo Vertiz
Founder & CEO
Mexico City
Created Axionari’s vision and product
25+ years in technology and hospitality
Omar Rosario
Omar Rosario
Enterprise strategy & partnerships
Miami
20+ years in hospitality and luxury
Leads enterprise partnerships and growth
Luis Sierra
Luis Sierra
Implementation & AI integration
New York
25+ years in finance and technology
Strategic investor and fundraising support
Yadir Sánchez
Yadir Sánchez-Cuevas
Partnerships & capital formation
Monterrey
20+ years in enterprise technology
Builds partnerships and supports fundraising
Andrés Dapena
Andrés Dapena
AI engineering & architecture
Medellín
Leads secure, scalable AI infrastructure
Software architecture and cybersecurity
Juan Pablo Rojas
Juan Pablo Rojas
Projects & strategic partnerships
Medellín
Coordinates partnerships and deployments
Financial services and enterprise markets
Fractional CFO
Gonzalo Fernández Castilla · ITAM · Evercore · HSBC
Full-time hires activate after funding, with dedicated engineering, delivery and finance ownership.
Selected team experience · not Axionari customer endorsements
GoogleCoca-ColaNetflixMetaDreamWorksAdForceNFLFIFAThe OscarsNBAAdSmartLatin GrammysAB InBevSony MusicNetFuerzaNational GeographicHavasAlcaldía de MedellínNCAAMTVWinfireOctive TechnologyMinTICDiscoveryStarzPlayNissanCMGiCámara de Comercio de MedellínSummitArt With Me2Can Media
12 · The round
$650K
18 months to turn two products into commercial proof.
TODAYBuilt / near-ready products
THE MILESTONEPaid conversion & retention
NEXT ROUNDSeed · Scale
M1–3Paid pilot launches and customer acceptance.
M4–6M6: 2 restaurant locations + 1 hotel recurring.
M7–9Measure margins; make onboarding repeatable.
M10–12M12: 17 restaurant locations + 5 hotels.
M13–18M18: 53 restaurant locations + 8 hotels.
Next-round milestone
Paying customers. Retained revenue. Measured outcomes. Evidence strong enough to expand.
Modeled milestones, not achieved results. The 18-month plan starts after full funding.
13 · Financial projections

Recurring revenue approaches the cost to operate.

Restaurant Companion + Hotel Companion. An 18-month plan, with staged hiring and recurring delivery costs included.

18-month recurring revenue and full recurring costModeled subscriptions for Restaurant Companion and Hotel Companion combined. Month 18 revenue USD 38,373; full recurring cost USD 34,508. Targets, not achieved results.$0K$10K$20K$30K$40KM1M3M6M9M12M15M18$38.4K recurring revenue$34.5K full recurring cost
Total recurring revenueFull recurring cost
$38.4K
Month 18 recurring revenue
$34.5K
Month 18 full recurring cost
$3.9K
Month 18 recurring contribution
USD, rounded. Modeled, not achieved. Assumes pilot conversion, standard pricing, same-month collection and no post-conversion churn in the base case. Recurring contribution excludes tax, setup, pilot activity and episodic spending; it is not net profit.
14 · Use of funds

$650,000 · 18 months. Capital to prove both products and earn repeatable expansion.

Use of funds
Team and execution
$422,000
64.9%
Product and commercial delivery
$43,139
6.6%
Formation and customer-triggered security
$80,000
12.3%
Vendor usage and liquidity reserve
$104,861
16.1%
Hiring is staged. Enterprise security spending is customer-triggered. Unused liquidity remains in reserve.
RoundPre-seed · USD 650,000
InstrumentProposed SAFE
Runway plan18 months after full funding
StructureDelaware holding + Mexico operations, in formation

Every conversation should make the business smarter.

Every business has systems of record. Axionari is building the system that remembers what those systems never could.

Every guest remembered. Every opportunity understood. Every interaction learned from.

Eduardo Vertiz
Founder & Chief Executive · Axionari
evertiz@axionari.com  ·  axionari.com
AXIONARI